Log
Chronological notes on what I've figured out, in the order I figured it out.
Vibe coding your own tool is the future.
Marketing SaaS never sold software, it sold engineering cost. A breakdown of which SEO and AEO tools are thin API wrappers you can rebuild yourself in a weekend.
Broad keywords don't rank on landing pages. Niche ones do.
Why broad keywords rarely rank on landing pages, how AI retrieval evaluates your H2s, and a four-step process for picking keywords that convert.
Why this site exists
A short note on what this site is for and what to expect in the log.